December 7, 2020
The Difference of External and Internal Links

As content writers, many of us must quickly learn the many quirks and vast terminology of content writing. We utilize SEO keywords and strategies to be seen by the consumer and turn up results through search engines. Sometimes, we chase or follow certain trends or patterns to garner more views, but not without some flexibility. […]

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November 30, 2020
Using Live Chat Data to Create New Content

As a content writer, trying to gauge your audience and their interests can be difficult. Information such as webpage conversion rates can tell you what they do and do not like, but only to a certain degree. Website and social data fail to give you the specifics that can really help you appeal to the […]

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November 23, 2020
Three Sources of Content Ideas You Never Considered

You are a content writer, and the unthinkable has just happened: you have hit the infamous writer’s block. Hours pass as you stare at the screen and the blinking cursor mocks you. Perhaps you read online for inspiration of other writers’ ideas, but none of them clicked with you. This must be the end: you […]

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November 16, 2020
Transforming Your Content from Boring to Memorable

So, you're a content writer, and one of your recent articles had poor conversion rates. To put it simply, you wrote a bad article. Every content writer has at one point or another. Perhaps you struggle to understand what makes an article stand out. So what point are you missing? Articles have multiple facets that […]

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November 9, 2020
Stopping the Writing Trend of “Broetry”

As you read the above headline, some content writers might be wondering: what in the world is “broetry”? You might not know the term, but you have probably seen it in action. Writers will simply type out their sentences in a single line. One line after another. They do this in hopes of getting the […]

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November 3, 2020
Incorrect and Overused Words Your Need to Stop Using in Your Marketing Content

Words: the most powerful and important tool that any writer has in their possession. Though words only have the power we allow them to have, this makes utilizing them correctly even more crucial. You only have so many words you can say to your audience and only so much time to write them. Make every […]

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October 26, 2020
Establishing Perspective for Audience B2B Conversion

As a content writer, your goal is to ultimately motivate the audience to act and do business with your brand. Whether this means buying products, hiring services, or interacting with your content through social media, turning these numbers is crucial. You want the hits on your articles and webpages to show results and convert them […]

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October 19, 2020
How to Stop Writing Boring Blogs

Congratulations, you have earned the job title of blog writer and professionally certified to write various topics while getting paid. An exciting career awaits new blog writers with the ability to write in fresh, unique ways. But as the career goes on, some blog writers might fall into patterns of writing similar blogs repeatedly. Other […]

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October 12, 2020
How to Write Your Content Faster and Smarter

As a content writer, you have been through the motions of scheduling, writing, and publishing many times before. You receive an assignment, face the repeated struggle of the writing process, polish your work for publishing, rinse, and repeat. The issue may not be your inability to write, but the struggle to craft the right words […]

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October 5, 2020
Words You Should Stop Using in Your Content

As a growing content writer, you will write both greater and lesser content than from when you started. You might even begin forgetting and making mistakes you once knew were wrong. Once you become overconfident, you begin overlooking basics and write for the sake of completing the job. This includes writing fluff, overlooking grammar errors, […]

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"Well done is better than well said." - Benjamin Franklin

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